Free tool
Is your Google Business Profile at risk of suspension?
Type what is on the profile. We run the same checks our reinstatement cases run on real profiles and tell you what Google would trip on, with the fix for each.
What this checks
- Extra words in the name against the category
- PO boxes, mailbox stores, coworking and virtual office addresses
- Home addresses shown as a place customers visit
- Recent edits to the name, address, category, phone, or managers
- Duplicate profiles
- Whether the website shows the same name, address, and service
- Categories Google puts under extra scrutiny
The same rules our reinstatement cases run on real profiles. No AI, no guessing.
What Google suspends for
Google suspends a Business Profile when it looks like the listing breaks the Business Profile guidelines, and it almost never says which rule. The triggers behind most suspensions are ordinary: extra words in the name, an address that is a mailbox or a coworking desk, a home address shown as a storefront, a service-area business showing a street address, a category that does not match the business, a second profile for the same business, or a burst of edits in one afternoon. This check looks for each of those from what you type.
Why the website matters
Google reads the website linked from the profile, and so does a human reviewer during an appeal. If the site shows a different business name, no address, or services that do not match the category, the profile reads as unverifiable even when every other detail is right. Give the website and we read the homepage once, compare it to the name, address, and category you typed, and report the mismatches. We do not store the page.
What to do with the result
Fix the high items first and fix them once, because every edit to a core field is itself a signal. Then leave the profile alone for a few weeks. If the profile is already suspended, these are the fixes to make before the one appeal Google gives you, and the reinstatement case will check the same things against your documents, write the appeal, and file it on Google's form from your browser.
Questions
Is this the same check Google runs?
No. Google does not publish its rules. These are the deterministic checks we run inside every reinstatement and verification case, built from the suspensions we have worked on and the reasons Google gives when it gives any. They catch the common triggers, not every possible one.
Do you store what I type?
No. The request is checked, answered, and discarded. If you give a website, we read its homepage once to compare the name, address, and category, and keep nothing.
My profile is already suspended. Does this help?
Yes, as a first pass. The findings are the things to fix before you appeal, because Google reads the profile as it is on the day a reviewer opens it. The full reinstatement case does the same checks against your documents too, writes the appeal, and files it.
Why does it ask how the business operates?
Because the address rules differ. A storefront must show an address customers visit. A home-based or service-area business must hide it. A coworking or virtual office address usually does not qualify at all. Most suspensions we see are one of these three mismatches.